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  • Writer's pictureInfo SalesForza

Leaders to Follow on LinkedIn - Christian Krause on his Framework for a Great Cold Email

Updated: Nov 2, 2022

"95-99% of cold emails get no response.

Why? Because they are not relevant enough.

Steal my framework for a great cold email👇

1. A trigger: indicates an opportunity

- Why you are reaching out to the prospect

- Why you are reaching out NOW

- Example: received funding

2. A problem statement: establishes credibility

- An assumption about their business problems

- Based on your experience with customers

- Example: growth pains due to data silos

3. A call to action: what should happen next

- A low friction invite to a conversation

- Also a validation of interest

- Add more value here!

Example of a great cold email:]

What did I miss?👇"

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