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  • Writer's pictureInfo SalesForza

Leaders to Follow on LinkedIn - Christian Krause on his Framework for a Great Cold Email

Updated: Nov 2, 2022


"95-99% of cold emails get no response.


Why? Because they are not relevant enough.


Steal my framework for a great cold email๐Ÿ‘‡


1. A trigger: indicates an opportunity


- Why you are reaching out to the prospect

- Why you are reaching out NOW

- Example: received funding


2. A problem statement: establishes credibility


- An assumption about their business problems

- Based on your experience with customers

- Example: growth pains due to data silos


3. A call to action: what should happen next


- A low friction invite to a conversation

- Also a validation of interest

- Add more value here!


Example of a great cold email: https://lnkd.in/djXKShHS]


What did I miss?๐Ÿ‘‡"

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